Alex Theologis has released the "Practical ICM Mastery" course, drawing on over $30 million in tournament experience to provide a complete ICM framework covering Preflop and Postflop. Available for a limited time until September 8th.
Imagine this scenario: You've been playing for hours, accumulating chips from tight recreational players, surviving coin fights, and avoiding crises by making decisive folds. Now, the crucial moment has arrived—the real money-making phase is here.
As you keep checking the countdown timer on the bubble, a sense of unease creeps in. Should you continue targeting that slightly tight player? He has more chips than you now. So you should go tight… but how tight?
Then this happened. With 14 players left, you're facing the button and have to go all-in after your 3-bet. Oops. You know AJo played too wide. Maybe you should have just called. Your chips beat him, but not by much.
You're mentally flipping through some ICM charts, but then you realize...
"Practical ICM Mastery" offers tournament competitors a fresh approach to help them make better decisions in the most crucial moments. This new course, developed by Alex Theologis, aims to help competitors make more confident decisions at every stage of the tournament, especially when pressure mounts and the cost of mistakes becomes increasingly high.
Alex has amassed over $30 million in tournament winnings and boasts a WSOP bracelet and an EPT title. His career has been dedicated to studying the most critical scenarios in the ICM: big final tables, huge prize jumps, and decisions worth hundreds of thousands of dollars.
Through this new course, he condenses everything he learned on the highest-stakes battlefield into a practical framework that you can apply to your own game.
Learning ICM is common, but understanding ICM is rare.

The foundation of ICM lies in a unique dynamic: the value of chips constantly changes throughout the tournament and varies significantly depending on the context and the players around you. This effect drastically alters your strategy, making it fundamentally different from simple chipEV play.
By 2026, any serious tournament player will know about ICM. It's one of the most important factors in shaping tournament strategy. But it's also one of the easiest areas to learn superficially, leading to major mistakes.
"Most players know that as a short chip player you need to play tight, as a long chip player you need to apply pressure, and you need to protect your tournament life. But knowing these things and fully understanding what ICM is are two completely different things." — Alex Theologis
If you don't understand the workings behind ICM outputs, you can only try to memorize the answers, not figure them out yourself. That's precisely the starting point of Alex's new course.
What makes this course different?
Alex's goal in creating "Practical ICM Mastery" is to provide a one-stop solution covering all ICM knowledge, while using the latest tools to present the cutting-edge knowledge that the world's top players will use to dominate the modern tournament ecosystem in 2026.
When the course ends, you won't leave with a bunch of charts and be forced to try applying them in real games. Instead, you'll learn Alex's system for thinking about high-pressure situations at the poker table and develop your own ability to make the right decisions.
What truly sets this course apart is its practicality. Students won't be bombarded with hours of dry theory, disconnected from real-world poker scenarios. Alex uses real hands to illustrate all the course content and discusses situations that can immediately improve your performance.
Moreover, the course truly covers everything. The syllabus explores how to master every stage of the tournament, plus a robust additional course on Future Game Simulation, and HRC instruction—it's incredibly comprehensive.
Where most people stop, Alex goes deeper: including Postflop ICM.
ICM is most often discussed within the context of pre-flop decision-making. However, its influence does not disappear after the flop. Stack size, risk premium, and tournament dynamics continue to affect strategy on the flop, turn, and river.
Modern tools now allow players to study these effects in greater detail. However, given the sheer number of possible configurations, figuring out which modes are truly important can be a daunting task.
Most past training resources have either ignored or only briefly covered the impact of Postflop ICM. This is where Alex's new course takes a different approach.
Through over 10 hours of content, explore how risk premiums affect your c-bet, check-raise, bluffing, and bluff-catching strategies in different situations and tournament stages. You will enter a whole new world of researching and understanding the impact of ICM.
Launch Offer: Save $200 and get exclusive rewards
Until September 8th, Run It Once is celebrating a special launch offer with Alex Theologis, allowing you to lock in a limited-time discount and gain access to an exclusive series of online ICM workshops, where Alex will help you embark on your ICM mastery learning journey.

In addition to these limited-time launch benefits, course participants can join a private Discord community with Alex, sharing challenging hands and asking him questions during the course. Finally, there's a fun ICM quiz—the best way to test what you've learned in the course.
If you are interested in learning more about "Practical ICM Mastery", you can watch the video below or visit the course page for more information.
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